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Arte Arabia

WooCommerce store with 100% custom code

Currently managing their social media (Instagram & Facebook)

Arte Arabia is a store selling items from Arabia, Morocco, Turkey, Persia, Palestine, the Emirates and other corners of the Middle East: decor, incense, perfumes, jewelry, fashion and gifts. They needed a transactional website that reflected the visual richness of their products, functioned as both catalog and online store, and represented the identity of their physical locations in Querétaro and Guadalajara. Most off-the-shelf themes failed to capture the Middle Eastern aesthetic the brand required.

WordPressWooCommercePHPUI/UXSocial MediaVideo
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A WordPress + WooCommerce site was built with a 100% custom theme — no theme purchased from Envato and no prefabricated templates. Every line of code was written to order to reflect the brand's visual identity.

The site handles a full catalog with categories including Fashion, Incense & Aromas, Rings & Jewelry, Arabic Perfumes, Home and Gifts. It includes secure payments via Stripe (Visa, Mastercard), personalized attention through WhatsApp and Facebook, and synchronization with two physical stores.

In addition to the website, social media posts were designed to maintain visual identity on Instagram and Facebook, promoting products and collections.

Deliverables: transactional website + social media content

Result

Fully functional online store with 100% custom code that faithfully reflects the brand identity. Stripe payment integration, multi-channel attention (WhatsApp, Facebook), and coordinated presence between physical stores and website. Digital catalog of hundreds of products with intuitive navigation and authentic Middle Eastern aesthetic.

WooCommerce e-commerce allows total creative freedom when custom code is written. Prefabricated themes limit brand identity. Building from scratch requires more work but the result is a site that truly represents the business. Social media content extended the visual identity beyond the website, creating a consistent brand experience across all channels.

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